SCORE Live Online Workshop: Is Starting a Business Right for You? 9-29-2020

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Name: SCORE Live Online Workshop: Is Starting a Business Right for You? 9-29-2020
Date: September 29, 2020
Time: 12:45 PM - 2:45 PM EDT
Event Description:
Live Online SCORE Workshop Series, #2 - 5
Is Starting a Business Right for You?
(Fee: $150 for Workshop Series)
Join us for four three-hour sessions that help you understand these basics:
  • The concepts involved with assessing a business idea,
  • Marketing your product or service,
  • Understanding business financials and how they work, and
  • How to fund and finance your business.
 
Is Starting a Business Right for You?
Session 2: Business Concept (September 15, 2020)
The first workshop focuses on your business concept and step-by-step guidance in researching your idea, your market, and your competition. At the end of the Business Concept Workshop, you are able to identify your target markets, describe your products and services, and collect key competitive information to support your feasibility plan.

Session 3: Marketing Plan (September 22, 2020)
The second workshop provides you with an introduction to marketing communication methods and tools to maximize your customer reach. The discussion in the Marketing Plan Workshop covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of this session, you will know how to outline your marketing strategy, test your marketing message, choose the right sales channel, and exercise your marketing strategy.

Session 4: Financial Projections (September 29 2020)
The third workshop uses exercises to help you better understand financial concepts. This session reviews sales and prices, financial risks and rewards, true start-up costs, ongoing operating expenses, setting benchmarks for tracking progress and the organization of all your financial information. Using a hands-on approach, you learn how to use our financial model to forecast sales revenue and build solid pro-forma financial forecasts.

Session 5: Funding Sources and Next Steps (October 6, 2020)
The final workshop offers information on how to finance your small business. In this session, discussions include sources of funds, accounting the six C’s of credit, banking relations, ratio analysis, and monthly preparation and review of financial statements. A bank loan officer will give an inside view of how a banker assesses the merit of business plans and loan application. At the end of the series, you have all the tools necessary to decide whether or not to launch your small business.

Attend all four sessions for $150.00 (A second person from the same company is an additional $50.00. Ask for the Special Code for the second person.)

The Workshop Series is presented by SCORE Certified Mentors. Free one-on-one counseling is part of the workshop process.

To Register: https://charlotte.score.org/event/virtual-simple-steps-starting-your-business-workshop-series-2-5-may

The Zoom link will be sent via email one day prior to the Live Online Event. YOU MUST REGISTER AND PAY TO RECEIVE THIS LINK.

 
Location:
Live Online Workshop Series via Zoom
Date/Time Information:
Tuesdays, September 15, 22, 29, and October 6
12:45 pm to 2:45 pm
Contact Information:
Michael Downing VP of Marketing 704-560-6685
Fees/Admission:
Attend all four Virtual sessions for $150.00
(A second person from the same company is an additional $50.00.
Ask for the Special Code for the second person.)

 
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